Latest Web Design Trends
With 2022 gone, it’s time to embrace the new, especially in the fields of product and website design. It’s crucial to educate yourself on the most recent design trends whether you’re employing a web designer or searching for web design jobs. It would even be a good idea to set aside some time to update your portfolio or consider how you might bring up fresh web design trends in your upcoming web design interview. Here are the top eight web design trends for 2023, without further ado.
1. Increased Web Accessibility
The Americans with Disabilities Act, an anti-discrimination law introduced in 1990, and online accessibility were the subject of guidelines published by the US Department of Justice on March 18, 2022. The revised regulations state that commercial websites are covered under Title III of the ADA. Businesses that are “open to the public,” such as banks, retail stores, hospitals, restaurants, and performing arts centers, are subject to Title III. E-commerce companies and other “online-only” firms are also covered.
The DOJ guidelines provide some advice on removing barriers to accessibility, but they don’t contain any unbending standards that firms must abide by. The demand for accessible designs is one of the greatest web design trends of 2023 as a result. For instance, websites with embedded videos ought to provide captions to make the material accessible to visitors with visual impairments. Additionally, accessible websites make it simple for users to traverse their user interfaces and interpret information.
2. Artificial Intelligence
You just cannot avoid reading articles about how artificial intelligence is consuming everything from design to copywriting these days. Although AI design tools have advanced significantly, they still cannot fully replace human designers and other creative professions. In fact, the power of AI is presenting businesses with fresh ways to engage with consumers.
If you work in UI or UX design, at least one customer will request that you create a visually appealing chatbot design. When real customer service representatives are unavailable, chatbots act as virtual assistants, providing clients a chance to ask inquiries or receive basic assistance. Design is one of the most crucial components of creating a great chatbot since it engages users.
It’s still beneficial to get proficient with AI technologies even if you aren’t making websites or products that include AI components. You’ll be able to use AI to make better design decisions in much less time as technology advances. When prototyping, for instance, you might be able to use AI to combine common UI elements from your business’s design library, cutting down on the time it takes to release a new product.
3. Mobile-Friendly Designs
Although it’s nothing new, mobile-friendly design is now more crucial than ever, making it one of the top web design trends of 2023. About 85% of Americans had smartphones as of 2021; many of these people use their phones to book reservations, browse restaurant menus, plan auto maintenance appointments, and perform other jobs. If a business’s website is difficult to use on mobile devices, customers can go elsewhere, costing it money.
You must understand how to construct responsive websites whether you’re aspiring to be a web designer or have years of experience designing websites. For every user to have a great experience, a responsive site should adjust to multiple devices, from tiny smartphones to tablets with 12-inch screens. Because many people use their thumbs rather than their index fingers to operate their cell phones, you should also consider the size of the buttons in your designs.
4. Minimalism
Some people don’t want a showy website with bright colors and silly animations. Because of this, one of the most popular web design trends for 2023 is minimalism. Minimalist designs simply use the bare minimum of design components and color schemes to convey their intended message. Adopting a minimalist aesthetic has many advantages, but you must pay special attention to the overall harmony of each design because there is so much white space that it is easy to spot when something is just a little out of place.
5. Dark Mode
You can anticipate seeing more requests to include a dark mode in your designs now that more people are aware of its advantages. The dark mode is not a new concept, but it is more well-liked than ever. Some users find it simpler to read bright text against a dark background, and dark mode may even boost a smartphone or tablet’s battery life. Dark mode, from the perspective of a designer, makes it simpler to experiment with design aspects and gives you more freedom to be imaginative than usual.